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What's a little mold? Why consumers have different freshness standards at home

Why is it acceptable for someone who would never purchase "expired" milk at the store to pour "expired" milk into a cup of coffee at breakfast? A new study in the Journal of Consumer Research explores...

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A willingness to be bullied may be inherited

(PhysOrg.com) -- A new study of the behavior of marmots suggests that a willingness to accept some extent of bullying, rather than shying away from interactions that could lead to conflict, may be...

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Imagine your future self: Will it help you save money?

Why do people choose present consumption over their long-term financial interests? A new study in the Journal of Consumer Research finds that consumers have trouble feeling connected to their future...

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Tracing families' escape from poverty

For all the detailed tools developed to study finance in past decades, relatively few scholars have brought those methods to bear on a pressing social question: How do poor people manage their finances?

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How too many options can impair the ability to make skillful choices

A study by Columbia Business School Professor Sheena Iyengar, S. T. Lee Professor of Business, Management, and Emir Kamenica, Associate Professor of Economics, University of Chicago Booth School of...

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Online consumers willing to pay premium for Net privacy, study says

Online consumers thought to be motivated primarily by savings are, in fact, often willing to pay a premium for purchases from online vendors with clear, protective privacy policies, according to a new...

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Consumers willing to pay extra for organic meat, survey finds

Consumers, particularly those who occasionally or habitually buy organic chicken, are willing to pay a premium price for organic meat, according to a study conducted by personnel at the University of...

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Honey bees study finds that insects have personality too

A new study in Science suggests that thrill-seeking is not limited to humans and other vertebrates. Some honey bees, too, are more likely than others to seek adventure. The brains of these...

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Why would consumers pay less for separate than bundled products?

Packaging an expensive item with a cheap one seems like a no-brainer. But according to a new study in the Journal of Consumer Research, most consumers in this situation are not willing to pay as much...

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News narratives can heighten compassion, increase willingness to act

How the news media tell a story can make those who consume the story more compassionate and willing to act and help others.

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Selling on eBay? Get higher bids with a red background

The color red influences consumers to become more aggressive in online auctions and affects how much they are willing to pay for products as varied as video game consoles and Florida vacation packages,...

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45 percent of layoff victims, despite anger, would return to former employer

With an 8.1 percent August unemployment rate and 12.5 million Americans out of work, a new Temple University study examines a neglected area of research: how the unemployment process impacts the...

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It's all in the details: Why are some consumers willing to pay more for less...

Some consumers will pay more for a product if they are given detailed information on how it works while others are inclined to pay less when given too much detail, according to a new study in the...

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Want to influence support for redistributive tax policies? Choose your words...

Income inequality has become a major topic of discussion over the last year and yet consensus on what (if anything) should be done about it seems elusive. New research published in Psychological...

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Simple opening page increases chance of website being used further

If a website's homepage is full of information and images then visitors will click away faster than if they first see a quiet and clear page. So if you want your website to be used, it must have a...

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Making New Year's resolutions work

It's coming up to that time of year again when people start making their New Year's resolutions, with promises to stop smoking or lose weight, and roping in their families to help. Many people rely on...

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NY Times making more from readers than advertising

The New York Times Company said Thursday that its income from readers and subscribers overtook that of advertising for the first time in 2012, as the media group reported a boost in profits.

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Factors identified that influence willingness to use new information technology

(Phys.org) —People are more willing to use new technology when they perceive it to be high in relative advantage, low in complexity and ease of use, and high in "trialability," according to researchers.

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Successful once, protesters may hesitate to return to streets

As the long-term impact of the Arab Spring continues to take shape, research from political scientists at Princeton University and New York University warns that the protests that swept across the...

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Evolution of lying

(Phys.org) —Ultimately, our ability to convincingly lie to each other may have evolved as a direct result of our cooperative nature.

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Simplified solutions to deforestation ineffective in the long run

Deforestation is the second largest source of CO2 emissions after consumption of fossil fuels. So-called PES programmes, where landowners are paid to replant or protect forests, have been promoted as a...

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Distracted drivers: Your habits are to blame

(Phys.org) —More than a decade of research has shown that using a handheld or hands-free phone while driving is not safe because the brain does not have enough mental capacity to safely perform both...

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Companies look at wrong things when using Facebook to screen job applicants

(Phys.org) —Employers are increasingly using Facebook to screen job applicants and weed out candidates they think have undesirable traits. But a new study from North Carolina State University shows...

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San Francisco parking app refuses shut-down order

The company behind an app that allows San Francisco drivers to get paid for the public parking spaces they exit is rejecting an order from the city attorney to stop its operations.

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Creating music in classrooms using code teaches 'risk-taking' in next generation

Early research into new education practices that fuse computing with music-making shows they create "enquiry-rich" conditions that empower children to take risks, and allow teachers to build innovative...

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Voters more inclined than consumers to pay for food safety

Voters are more willing to pay for a decreased risk of food-related illness than consumers, but female consumers are more willing to pay than male consumers, according to an international team of...

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Cliches about nations govern our actions

Germans arrive at every appointment 5 hours before the scheduled time, all Indians are called Ranjid and have a red mark on their foreheads, the Japanese bow 10,000 times a day, and Americans all speak...

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The glorification of history may give rise to a willingness to fight in a war

In order to study the perceptions held by people all over the world about historical figures and events, as well as what the sense of history is, researchers in the UPV/EHU consolidated social...

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